Radio is a stable and personal media that has an average of six distribution systems (sets) in every household. It reaches 99% of the population every single week. It can be heard while simultaneously doing something else. It's in most places of employment, most homes and most cars. It provides information, it's targeted, it's free and it's convenient. It's cost efficient, easy to distribute to thousands of stations quickly and it produces excellent results for advertisers.
Radio gives you top-of-mind awareness. Radio's ability to provide frequency and targeted reach makes it a major weapon in the on-going battle for market share. In the heart of your business day more people are available through radio. And radio's strength out-of-home is a big benefit. Virtually 50% of adults who've made a purchase in the past 24 hours were reached by radio within an hour of the purchase. You get the last word with your consumer!
Referred to as the theater of the mind, the latest radio spots include popular music, custom sounds, slice of life scriptwriting and layered audio all punctuated by a delectable rhythm. In a world where the voice is the star, distinctive tones and creative delivery tend to set the most memorable stage.
Don’t get lost in the shuffle or the switch. Make your spot stand out with Click.
Television provides advertisers with multiple levels of selling power. Your message comes alive, becomes more dramatic, more intrusive and more memorable. With TV sets in more than 99.9% of our homes, your target market is reachable by the airwaves. According to Nielsen Media Research, the total number of TV households in the US is estimated at 1102 million, up from 1096 million in the 2004-05 season – a 05% change.
TV is the ideal medium for storytelling. Let Click tell your story on nearly all sensory levels. |
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"Great commercial concepts. I appreciate your creative ideas."
Dave Gracey,
Managing Member, Sounds Good To Me |
